Strategic Plan

From 2025-2028, Hearth aims to maximize its services to create stable and affordable housing options for more residents than ever before. In addition, we plan to expand our Prevention services to reach older adults where they are, helping more clients remain in their homes.

At Hearth, we believe in a Housing First Model. We want to keep older adults housed, to expand housing options, and provide more opportunities for safe and stable living. Critical to our model, we prioritize enhancing services for our residents: a home is more than a roof over one’s head; it’s equally about having access to all that one needs to maintain dignity and wellness.

We accomplish our mission by offering Permanent Supportive Housing (PSH) to our residents and clients. PSH is a targeted intervention designed for people who, without supportive services, would not be able to stay housed and who, without stable housing, would not be able to benefit from services. This approach is not simply affordable housing with added programs; rather, it combines permanent, affordable, and independent housing with comprehensive, flexible, and voluntary supports that are centered on residents’ needs and provided where they live.

Our Approach

What is the Housing First Model?

Housing First is a homeless assistance approach that prioritizes providing permanent housing to people experiencing homelessness, thus ending their homelessness and serving as a platform from which they can pursue personal goals and improve their quality of life. This approach is guided by the belief that people need basic necessities like food and a place to live before attending to anything less critical, such as getting a job, budgeting properly, or attending to substance use issues. Additionally, Housing First is based on the understanding that client choice is valuable in housing selection and supportive service participation, and that exercising that choice is likely to make a client more successful in remaining housed and improving their life.

Housing First does not require people experiencing homelessness to address the all of their problems including behavioral health problems, or to graduate through a series of services programs before they can access housing. Housing First does not mandate participation in services either before obtaining housing or in order to retain housing. The Housing First approach views housing as the foundation for life improvement and enables access to permanent housing without prerequisites or conditions beyond those of a typical renter. Supportive services are offered to support people with housing stability and individual well-being, but participation is not required as services have been found to be more effective when a person chooses to engage.

Who does Housing First help?

A Housing First approach can benefit both homeless families and individuals with any degree of service needs. The flexible and responsive nature of a Housing First approach allows it to be tailored to help anyone. As such, a Housing First approach can be applied to help end homelessness for a household who became homeless due to a temporary personal or financial crisis and has limited service needs, only needing help accessing and securing permanent housing. At the same time, Housing First has been found to be particularly effective approach to end homelessness for high need populations, such as chronically homeless individuals.

What are the elements of a housing first program? Housing First programs often provide rental assistance that varies in duration depending on the household’s needs. Consumers sign a standard lease and are able to access supports as necessary to help them do so. A variety of voluntary services may be used to promote housing stability and well-being during and following housing placement.

Does Housing First Work?

The research is irrefutable: Housing First is the most effective approach for ending homelessness for most individuals and families. Housing First is a bipartisan, evidence-based practice backed by multiple, national studies. The Housing First approach has garnered strong bipartisan support for decades. It has been embraced by the George W. Bush, Obama, and Biden administrations, including the U.S. Departments of Housing and Urban Development (HUD) and Veterans Affairs (VA), the Substance Abuse and Mental Health Services Administration (SAMHSA), and the U.S. Interagency Council on Homelessness (USICH). It has also been adopted by many state and local elected officials who have seen Housing First work in their communities.

There is a large and growing evidence base demonstrating that Housing First is an effective solution to homelessness. Consumers in a Housing First model access housing faster and are more likely to remain stably housed. This is true for both PSH and rapid re-housing programs. PSH has a one-year housing retention rate of up to 98 percent. Studies have shown that rapid re-housing helps people exit homelessness quickly—in one study, an average of two months—and remain housed. A variety of studies have shown that between 75 percent and 91 percent of households remain housed a year after being rapidly re-housed.

More extensive studies have been completed on PSH finding that clients report an increase in perceived levels of autonomy, choice, and control in Housing First programs. A majority of clients are found to participate in the optional supportive services provided, often resulting in greater housing stability. Clients using supportive services are more likely to participate in job training programs, attend school, discontinue substance use, have fewer instances of domestic violence, and spend fewer days hospitalized than those not participating.

Finally, permanent supportive housing has been found to be cost efficient. Providing access to housing generally results in cost savings for communities because housed people are less likely to use emergency services, including hospitals, jails, and emergency shelter, than those who are homeless. One study found an average cost savings on emergency services of $31,545 per person housed in a Housing First program over the course of two years. Another study showed that a Housing First program could cost up to $23,000 less per consumer per year than a shelter program.

Our Plan

How will this Strategic Plan support Housing First and Expand Opportunities for our Residents and Clients?

We will do so through Ensuring Residents Have All They Need. Our residents guide our work, and this is why we will sustain assessments to maximize delivered services. A collaborative and vibrant community is important for our residents to thrive. We will Enhance Safe & Inclusive Environments for Residents and Clients, and we will Engage Residents/Clients Fully in Programming.

Beyond our current site capacity, we will Increase Hearth’s Ability to Serve Clients Through Prevention and Housing. To do so, we will develop a homelessness prevention strategy. We will also develop and implement a housing strategy for considered expansion in the future. In the meantime, we will also maximize partnerships with housing providers to optimize our housing search. A Housing First model takes many forms, and we will need to adapt to the economic and social challenges around us to ensure we are keeping people housed.

To provide a stable environment for residents and clients, Hearth will need to be seen. That’s why we will Increase Awareness of Hearth. The plight of older adults facing homelessness is growing. For Hearth to do its part in this fight, we must increase our reach and visibility. We will expand our Advocacy Strategy to support all programs, becoming a voice for older adults at the state and federal levels. We will increase Public Relations and Marketing opportunities to bring attention to the crisis of elder homelessness. Finally, we will build and execute a robust volunteer program to better serve our residents through direct service and community building.

When our residents and clients have a home to call their own, they thrive. Hearth believes in a Housing First model and Permanent Supportive Housing, and we will continue to champion its benefits to our community.

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